Nike: Have a Hard Year | Kobe • Ads of the World™ | Part of The Clio Network
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Nike: Have a Hard Year | Kobe • Ads of the World™ | Part of The Clio Network
Nike is ushering in the "Year of the Mamba" with a powerful new campaign that pays tribute to the late Kobe Bryant and his enduring legacy. The commercial, titled "Have a Hard Year," challenges athletes to embrace the difficult, uncomfortable path in pursuit of greatness. Through vivid storytelling, it captures the essence of the "Mamba ...
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