Jul 12, 2021 · Back in March, Coles launched a campaign that featured MasterChef brand stainless steel cookware, and foodies were thrilled. The range of professional cookware was available through a loyalty system. Customers were able to earn “Cookware Credits” by scanning their Flybuys card with every over $20 purchase made at Coles and when they had ...

Coles supermarket has announced a new promotion where customers can earn free MasterChef brand stainless steel cookware every time they shop. From Wednesday March 24, shoppers can earn “Cookware Credits” by scanning their Flybuys card when they spend $20 or more in one transaction at Coles or Coles Online*.

Jun 15, 2023 · From the MasterChef Australia kitchen to Coles shelves, Paramount ANZ Brand Studio has elevated the 15-season partnership in a global-first activation for the franchise.

Mar 25, 2024 · Expect fan favourites Adriano Zumbo and Anna Polyviou to set challenges fiercer than ever, while social sensations Vincent Yeow Lim (AKA DimSimLim) and Mikiko Terasaki cross the MasterChef Australia Kitchen threshold for the first time. There’s never been a season like this. Dig into the promo below.

Apr 23, 2024 · Awareness of ALUMNI will be driven via the MasterChef Australia franchise including integrated billboards, social campaign across all platforms; in-house promotion throughout Crown venues in Perth ...

Feb 24, 2020 · Campaign aim: Raise awareness of a2 Milk brand messaging and drive sales. Campaign activation: in-show integration, broadcast & digital sponsorship. Results: Aligning a2 Milk with MasterChef Australia has increased brand equity and brand awareness. Consideration and intent grew significantly amongst the show’s viewers.

May 7, 2023 · “Our MasterChef Australia sponsors see a positive impact across all key metrics, particularly brand engagement. Research showed that MasterChef viewers were 1.3x more likely to consider the sponsored brand and higher still in their purchase intent at 1.5x.”

Apr 19, 2021 · Brands and advertisers keep returning to Ten's Masterchef Australia year after year. Mumbrella's Zanda Wilson caught up with the Masterchef judges, as well as executive producers Marty Benson and Rick Maier, to chat about the show's commercial appeal ahead of its 2021 premiere. Masterchef Australia had a lot going for it last year.

Jul 22, 2020 · The aim was simple: to build awareness of the Maggi recipe base range and to promote Maggi as a MasterChef Australia-worthy brand. The fully-integrated campaign includes bespoke TV commercials and billboards, seamless product integration, broadcast and digital sponsorships, and off-screen activation.

Feb 24, 2021 · In an inspiring new promo dropped today by Channel 10, MasterChef Australia judges Jock Zonfrillo, Melissa Leong and Andy Allen are back in the kitchen, ready to introduce the next generation of exceptional home cooks.