A neon sign advertising Olympia beer can be seen in the window of the liquor store in American Graffiti (1973). Clint Eastwood promoted the brand in several popular films, including Magnum Force (1973), Thunderbolt and Lightfoot (1974), The Eiger Sanction (1975), Every Which Way but Loose (1978) (in which his orangutan Clyde also indulges), and ...

The Olympia logo and horseshoe are gems of authentic, old-school design. We cleaned them up and made them the backbone of the identity. And since Olympia was essentially a one-product company, we built out elaborate product and brand hierarchy standards to keep Oly strong regardless of how many new products they add.

Despite the relocation, the story of Olympia Brewery remains etched in the memories of those who experienced its heyday. The iconic Olympia Beer logo featuring the Capitol dome and Tumwater Falls continues to evoke a sense of nostalgia for a bygone era.

The Capital Brewing Company became the Olympia Brewing Co. in 1902, and at that time chose the slogan "It's the Water" for their flagship brand "Olympia Beer," in part to explain why the Tumwater lagers were so good.

1958 Saw another Packaging Change with the familiar "target" logo which was hugely popular logo among western beer drinkers

Jan 23, 2025 · The Olympia brewery logo incorporates a horseshoe with a river in between the arch of the horseshoe. It also includes the phrase "The original Olympia Beer," written in red and gold letters. Identify your Olympia Brewery Symbols.

The original Olympia logo was a damn near perfect gem of Americana style design. It was dusted off, polished, and became the hub for the whole new brand identity. Olympia was a one-product company. Over years of working together, countless product innovations were created to extend their brand into new categories.

Mar 19, 2021 · In conjunction with Bill Lenker from Lenkerbrook Stoneworks and Keith Phillips and Dan Miller from Tenino Stone Carvers, the final plan was conceived to carve the iconic Olympia Beer logo into a...

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