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WEBOpinion: How Brands Can Create Engaging & Entertaining Video Content. September 6, 2024. With an algorithmic shift to entertainment-based content on social platforms, it’s time for brands to rethink how social content is made, writes Alex Totaro.
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WEBRadio Advertising Market Rises by 3% in First Half of 2023. August 4, 2023.
Ad of the Week - AdWorld.ie
WEBJuly 19, 2024. Forsman & Bodenfors Dublin has created a new campaign for the Road Safety Authority called “Time to Talk." The campaign includes TV, radio and out-of-home (OOH) advertising, and underscores the urgent need for open discussions about road safety within families. The TVC is particularly impactful, leaving viewers with no doubt ...
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WEBLiam McDonnell to Retire as CEO of dentsu Ireland. September 6, 2024. Liam McDonnell, one of the leading figures in the Irish advertising industry over the last 30 years is to retire as CEO of dentsu... Read more. 00:00:41.
Two New Directors Join the Board of IAB Ireland | AdWorld.ie
WEB2 days ago · Colm Sherwin, chief digital and investment officer with Core and Mary Corcoran, ad operations manager with RTÉ have been elected to the board of IAB Ireland. They are Anastasia Mariussen, TikTok, David Murphy, The Irish Times, Doug Farrell, DMG Media, Jonathan Eakin, Reach plc, Karen Preston, Mediahuis, Karl Kavanagh, News Ireland, Olly Sewell ...
AdWorld.ie | Marketing Ireland, Advertising & PR Portal, Irish Ad ...
WEBPeter McPartlin to Chair Media Awards Judging Panel for 2024. Irish Radio Sector Enjoys Revenue Growth of 4% in 2023. PML Group Expands Sustainable Solutions Offering with Horizon Digital
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WEBAdworld.ie is the online information portal of Irish Marketing Journal (IMJ), Ireland's leading magazine for the marketing, advertising and media industries in Ireland.
AdWorld.ie | Marketing Ireland, Advertising & PR Portal, Irish Ad ...
WEBAdworld.ie is the online information portal of Irish Marketing Journal (IMJ), Ireland's leading magazine for the marketing, advertising and media industries in Ireland.
All Ireland Marketing Awards Winners Announced | AdWorld.ie
WEBMay 21, 2021. The Marketing Institute of Ireland has announced the winners of the 2021 All Ireland Marketing Awards at virtual event in RTÉ Studio 5. The event was watched by a huge number of marketing leaders and professionals, and the MC for the event was RTÉ’s news anchor, Bryan Dobson. The All Ireland Marketing Awards programme is ...
Irish Ad Spend to Grow by 13.3% in 2021 According to Dentsu
WEBFeb 12, 2021 · Advertising spend in the Irish market is forecast to grow by 13.3% to €877m this year, according to the Dentsu Ireland. However, this figure is still some way off the €921m that was spent in 2019, according to Dentsu. According to Dentus’s 2021 Outlook forecast, TV’s share of ad spend will increase by 8.4% to €193m, up from €178m in ...