It’s no secret that the characterful brand mascot has become a dying breed in 2024. At this year’s Super Bowl – essentially the World Cup for ad campaigns – mascot-led commercials were almost ...
Uncover why brand mascots are being killed off, and whether their near-extinction is good for business.
Analysing some of the best and most popular brand design work of this year, It’s Nice That and Frontify find common themes of nostalgia, bravery and a lot of humanity. Frontify is one of the world’s ...
16 years since the duo’s last onscreen adventure, Wallace & Gromit will be back on our TVs this Christmas. Here, we speak to its creator and director Nick Park, co-director Merlin Crossingham and ...
Speaking to Spotify’s global head of design and brand, we find out how 2024’s pop summer inspired the sonic look of Wrapped’s 10th anniversary. For the past decade, Spotify Wrapped has made the simple ...
In this photo essay, the photographer put the spotlight on the performers’ personalities and asked one important question: What would your ideal strip club look like? Why can’t strip clubs be ...
Together With You’s latest typeface is as unpredictable as it is functional, with a playful launch video to match. In case you weren’t aware, biceps are back. Earlier this year we discovered the ...
Great visuals can sell a board game, but can they make it fun to play? A new crop of design-driven game designers are figuring out how to balance aesthetics with playability. The past decade has seen ...
With a colourful career as a poet-turned-artist, Glen Baxter’s offbeat work has continued to enamour and amuse. Here, we find out just how he does it. A preliminary glance at Glen Baxter’s artworks, ...
At November’s Nicer Tuesdays, the street photographer walked the crowd through his somewhat unconventional journey into image making and why he believes street photography is all about the beauty of ...
Having challenged their editorial approach following a recent trip to Egypt, MacGuffin’s founding editor Kirsten Algera tell us how they’ve manifested a more engaged mentality. A long revered ...
Tuma Store is the brand for people “taking care of themselves and their surroundings”. In 2022, Ilía Tuma devised the idea to start up his very own home furniture and accessories brand: Tuma. With ...