Aditi Uniyal and Sunidhi Vijay profile - advertising news, marketing, digital news & updates at Exchange4media.com ...

Amit Syngle, MD & CEO of Asian Paints, speaks about the recently launched consumer-first initiative, Tractor Emulsion ...

Apart from amplifying OOH advertising, large-scale religious events are pushing brands to treat these gatherings as part of ...

This beats ‘Squid Game Season 2’s’ 68 million views in four days and marks the biggest series launch for a non-English title ...

Market watchers say influencer agencies are falling for templated strategies and not category-wise adoption; creators call ...