Collective Artists Network, India’s largest celebrity management company announces the launch of its Dubai office.
Mike Khouri, CEO of Tactical explains the Trend-Jacking concept and how bands can use it in a timely and purposeful manner.
McDonald’s UAE introduces its latest menu item; the McCrispy - a chicken burger that delivers a flavorful crunch. McDonald’s UAE introduces its latest menu item; the McCrispy - a chicken burger that ...
The world of restaurant marketing is undergoing a seismic shift. As the competition for diner attention heats up, traditional approaches are no longer enough.
<p>Lebanese media planners crawl towards the multiscreen world of brand building Since the revolutionary invention of the Internet, media channels have been changing year after year, urging agencies ...
“We live in an amazing world and we waste it on the crappiest generation of spoiled idiots; everything is amazing and nobody is happy.” That’s a pretty harsh judgment by Mexican-American comedian ...
The Sharjah Chamber of Commerce and Industry (SCCI) has announced its partnership with a number of partners to draw attention to the culture enrichment of Sharjah. Under these agreements, SCCI will ...
Last year’s brand safety debacle brought to light some key issues with digital advertising. Among these were viewability and ad fraud. According to WPP’s global agency, The&Partnership, ad fraud was ...
Awkward Ads is a young, agile, and creative agency specializing in culturally authentic storytelling across the MENA region. Sony AbdelMohsen is a partner and the Regional General Manager at ...
Havas Media Group has officially launched LuxHub, a global consulting specialist label that will deliver media communications and marketing support for both luxury brands and luxury audiences.
Havas Worldwide Middle East announces the launch of its integrated communication model in the region, placing the Dubai hub as one of the Havas Village’s global spearheads. The Havas Village concept ...