Bowden is promoted from global chief strategy officer of WPP Open Door, WPP's bespoke Amazon unit, and chief strategy and ...

The new entity, Horizon Global, boasts $20 billion in global billings and combines its parent companies’ respective AI ...

Two creative directors of global agency Forpeople share lessons in working with Chinese clients, ditching past assumptions to ...

Two creative directors of global agency Forpeople share lessons in working with Chinese clients, ditching past assumptions to ...

Serves it piping hot with AI gibberish and a side of meme overload—a gloriously absurd bid for Gen Z and Alpha attention.

The latest people moves and account news from PHD, Cheil, Visa, WPP Media, Westpac, Carma and more.

Heineken's global head of brand, Nabil Nasser and LePub's global CEO, Bruno Bertelli, talk exclusively to Campaign about Rooftop Revival, a pioneering campaign that reimagines city rooftops to solve ...

"Be more entertaining. Be more interesting. Be more attention-grabbing. Hit people in the feels,” urges Zac Martin, who ...

Meanwhile, Omnicom leapfrogs fellow holding companies.

Kantar’s Media Reactions report places Amazon, Twitch and Prime Video in three out of the top five consumers’ preferred ad ...

A pep talk for creatives in the age of authoritarianism.

M&C Saatchi has forecast revenues in 2025 will drop by "around mid-single digits", according to interim H1 results. The ...