Adidas, NIL and basketball

Adidas signs first NIL deal with girls' high school basketball player
While Smith is the first girl's high school athlete to represent Adidas, the brand has signed deals with a roster of women basketball players including Chelsea Gray, Kahleah Copper, Aliyah Boston, Aaliyah Edwards, Nneka Ogwumike, Betnijah Laney-Hamilton, Layshia Clarendon, Sophie Cunningham, Erica Wheeler, Zia Cooke, Alysha Clark and Janiah Barker.
Kaleena Smith becomes first high school women's basketball player to sign NIL deal with Adidas
Adidas announced Thursday it has signed 16-year-old Kaleena Smith, a five-star recruit from Ontario Christian High School, to its first NIL deal for a high school women's basketball player. Smith becomes the company's first signing under three-time WNBA champion Candace Parker,
5-Star WCBB Prospect Kaleena Smith Lands Historic Adidas NIL Contract at 16 Years Old
Kaleena Smith is just 16 years old, but she is already making history. The highly regarded basketball prospect agreed to a multiyear shoe deal with Adidas
Adidas Signs High School Basketball Phenom Kaleena Smith, the First Deal With Candace Parker as President of Women’s Basketball
"When I think about the future of women’s basketball, it’s clear it’s in good hands with hoopers like Kaleena," said WNBA icon and Adidas president of women's basketball Candace Parker.
Adidas Breaks New Ground with First NIL Deal for High School Girls' Basketball Player
Adidas signs 16-year-old basketball sensation Kaleena Smith, marking a milestone for women’s sports under Candace Parker’s leadership.
Kaleena Smith, California high school basketball phenom, scores NIL deal with adidas
Southern California teen Kaleena Smith became the first women's basketball student-athlete to sign an NIL deal with adidas.
College Quarterback Offered Seven-Figure NIL Deal To Leave His Current Team After Just 10 Games As The Starter
Washington State quarterback John Mateer has a decision to make about his future in Pullman. The redshirt sophomore can take ...
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Inland Empire teen makes history after scoring NIL deal with adidas
Southern California teen Kaleena Smith became the first women's basketball partner to sign an NIL deal with adidas.
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LSU commit Bella Hines makes history with NIL Deal
Isabella “Bella” Hines, an LSU basketball commit and standout guard for Albuquerque Basketball Club (ABC) Prep, has become ...
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The future of NIL deals and political advertisements
With these pros and cons surrounding political NIL deals, the NCAA must consider the abundance of conflicts of interest and ...
Washington football announces unique NIL deal with World of Warcraft
Washington football is teaming up with the game World of Warcraft for an NIL opportunity. Schools are looking at new ways to ...
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LSU 5-star commit Bella Hines becomes the only HS Hooper to signs multi-year NIL deal with Jordan Brand
LSU Tigers' 2025 recruit Bella Hines has sealed a historic NIL deal with Jordan Brand, making her the first and only high school player to land a deal with the global brand. The five-star ...