She is more often in a box seat on a show court these days. Tuesday, she sat on No. 1 Court to watch Taylor Fritz, the American world No. 5, reach his first Wimbledon semifinal with a four-set win over Russia’s Karen Khachanov.

Morgan Riddle’s effect on Wimbledon semifinalist Taylor Fritz’s rise in the rankings has been significant. He says so himself

Riddle faced some backlash at Wimbledon in 2024. She was on the cover of British Vogue and continued her series about fashion at the major. The controversy wasn't related to that, but instead it involved some Instagram posts that she made after Fritz beat Alexander Zverev in the quarterfinals.