When Apple ( AAPL 1.31%) launched the first iteration of its Vision Pro headset in early 2024, the tech giant declared that ...

Apple has reportedly slashed production and marketing for its much-hyped Vision Pro virtual reality headset due to weak sales ...

But how about some smart glasses instead? Apple’s pricey Vision Pro VR headset had a tough 2025.… The company halted ...

Analyst firm IDC estimated Apple shipped just 45,000 new units of the headset in the final quarter of 2025, despite strong ...

According to The Financial Times, "weak sales" have prompted Apple to slash marketing spend by 95% and significantly cut ...

Apple is reportedly pivoting away from its pricey Vision Pro headset after struggling to move units. According to the tech ...

The M5 refresh makes the new Apple Vision Pro faster and improves some features, but it doesn't change the fact that the headset still doesn't have a long-term place in most people's homes.

Fans of the Los Angeles Lakers will soon be able to watch live games via the Apple Vision Pro, as part of Spectrum Front Row ...

Apple Vision Pro, a virtual reality headset designed for spatial computing, is facing production cuts as sales remain weak.

Apple’s ambitious Vision Pro mixed-reality headset — launched with hopes of pioneering “spatial computing” — has reportedly ...

Apple is reportedly scaling back production of its high-end Vision Pro mixed-reality headset as consumer demand falls short ...

Company had hoped the virtual reality device would herald a new era in ‘spatial computing’ ...