MADISON HEIGHTS, MICH. — Second Nature Brands is acquiring the Voortman cookie business from the J.M. Smucker Co. for approximately $305 million. The transaction includes a leased manufacturing ...
US-based snacks maker Second Nature Brands is to buy JM Smucker’s Voortman cookies brand in an all-cash deal valued at $305m. JM Smucker sells zero-sugar cookies and wafer cookies for the North ...
J.M. Smucker Co. agreed to sell its Voortman Cookies business to CapVest Partners-controlled Second Nature Brands for $305 million, as the US snack maker looks to focus on its core operations.
Voortman, a manufacturer of premium, branded wafers and sugar-free and specialty cookies, was acquired by Smucker as part of its $5.6 billion purchase of Hostess Brands in 2023. Smucker’s deal ...
According to the company, the addition of Voortman will further grow its portfolio within the better snacks and treats category, specifically targeting the specialty cookies silo and the Canadian ...
The transaction is anticipated to close in the third quarter of JM Smucker’s current fiscal year, ending April 30, 2025 Hostess Brands, acquired by JM Smucker last year, bought Voortman Cookies ...
J.M. Smucker Co. led this week's mergers and acquisitions in Northeast Ohio with the proposed sale of its Voortman cookie brand. J.M. Smucker Co. in Orrville, Ohio, led this week's mergers and ...
Voortman makes zero-sugar cookies and wafer cookies sold in the U.S. and Canada under the Voortman Bakery brand. The deal expands Second Nature Brands' portfolio of what it calls premium and ...
The J.M. Smucker Co. (NYSE: SJM) is going a little lighter on the cookies. Orrville-based Smucker on Tuesday, Oct. 22, announced it has agreed to sell its Voortman cookie brand to Second Nature Brands ...
Voortman is known for its varieties of cookies including zero-sugar cookies, 25 percent less sugar cookies, and wafer cookies sold in the U. S. and Canada under the Voortman Bakery brand.