Google Ads is launching a handful of new features, including an easy way for businesses to create video ads. Google Ads’ Liaison Ginny Marvin announces video creation is now available in the asset ...

In just 30 seconds, the video sprints from one unlikely scenario to another: a pot-bellied partier cradles a Chihuahua; a bride flees police on a golf cart; a farmer luxuriates in a pool full of eggs.

Today’s advertiser is looking for ways to use video content in ads to increase visibility, engage, and convert leads. The good news is that getting started with video ads is easier than ever. Video ...

Short-form video ads must be creative and entertaining to capture attention, but prioritizing creator-led content and leading with brand assets—like jingles, mascots and logos—is most effective for ...

Google has published a new help document named About Video ads across Google surfaces. As you know, Google announced new video ad formats at Google Marketing Live and we've seen Google testing video ...

Shorter video spots are more effective than previously thought at influencing consumers throughout the purchase funnel, a model that describes the customer journey from first seeing an ad to buying a ...

Things are changing when it comes to YouTube advertisements, both for viewers and for creators. If you watch a YouTube video over the next few weeks, you may notice longer ad breaks. That's thanks to ...