Via r/Utah_Hockey, the logos/uniforms from the Utah HC fan voting. Utah Outlaws with easily the best name/worst logo. You can ...

School merch is big business. Students want sweats, mugs and the like to show they belong at the school. Alums want merch to show they went to ...

In an era of rapid market shifts and heightened uncertainty, strategic rebranding is more crucial than ever. However, ...

After previously unveiling brand-new road alternates at the Amazin' Day fan fest on Jan. 25 at Citi Field, it turns out the ...

From obscure symbols to ornate griffins, the Purdue seal has gone through many makeovers, providing a comprehensive history ...

Fans are being asked to choose Utah Hockey Club, Mammoth or Outlaws for the NHL team's permanent nickname. Here's what the ...

From San Francisco's Polk Street in 1971 to prime-time TV, Bebe was not just a mall brand. It shaped trends, defied critics ...

The Utah Hockey Club has chosen three finalists for the permanent team name it will adopt beginning with the 2025-26 NHL ...

The private university threw a party to celebrate the rebranding at its new Dyson Center, a student hub that opened last fall ...

We approach design and computation arts in diverse, experimental, and collaborative ways. Our faculty and students participate in a studio-based learning environment, connecting with globally active ...

Marist College is about to become Marist University. As the college prepares to celebrate the upgrade next Wednesday, WAMC ...