Trump unveils $249 Victory 45-47 fragrance line with shocking gold statue bottles resembling himself, targeting supporters ...

Naslab Reserve International, the marketing arm of Nastech Global, announced the launch of Ncore, a new trading bot to assist users in navigating financial markets worldwide. As part of its mission to ...

Benz’s premium price positioning is a crucial part of building the brand for the future, as well as selling cars today, says ...

Furthermore, we're encouraged that Amer is decentralizing its innovation and marketing efforts to better resonate with the varied preferences of global consumers. This empowers individual brands to ...

Creating custom cut-and-sew pieces and high-end designs inspired by nostalgia and viral moments, the company turns artist merchandise into collectors’ items promoted by marketing campaigns generating ...

Prada's recent 'toe ring sandals' sparked controversy, drawing comparisons to traditional Kolhapuri chappals. While Prada ...

Why did Aritzia open a café inside its flagship store in Toronto? Why did Burberry pivot from fashion photography to cinematic ads that transport viewers into dreamlike sequences? And why is Simons, ...

Brand leaders are using cultural nostalgia as a way to connect with audiences, they told Axios at a roundtable discussion ...

Barbie and Mattel have transformed their marketing strategy and succeeded in gaining new followers and engaging with adult ...

Trust has always been essential for any brand, but it’s becoming a new, essential currency. The premium on trustworthiness ...