Rowdy Cowboy debuted in late July, and all the ingredients are checked off: 32 draft beers on tap, wall-to-wall flatscreens (60-plus of them) and a fairly deep menu of sports bar fare favorites.

Rowdy is actually the highest-paid mascot in the NFL, along with Pat from the New England Patriots. He earns $65,000 a year with an hourly rate of $50.For comparison, the average salary of an NFL ...

Deal Expands National Spotlight for Women’s Rodeo and PBR's High-Stakes Path to the World Finals. FORT WORTH, Texas, March 13, 2025--(BUSINESS WIRE)--The Cowboy Channel, the leading broadcast ...