Pepsi recently ditched its lemon-lime soda, Sierra Mist and has replaced it with Starry. With the slogan, “Starry hits different,” the company said the new Starry “delivers the crisp, ...

With the release of Starry, Pepsi’s new lemon-lime soda, cola makers are once again gripped with generational angst. Starry’s launch materials from earlier this month offered that the demand ...

Sierra Mist is being sidelined again. Pepsi's new contender in the lemon-lime soda wars is Starry. This is just the latest move by the beverage company to compete with Sprite, Coca-Cola's lemon ...

Pepsi said the new soda is “easy-to-drink, optimally sweet, and delivers both an exceptional taste and flavor experience.” Sierra Mist was launched in 1999 to compete with Coca-Cola’s lemon ...

The strange, sudden fact of Starry, Pepsi’s new lemon-lime soda, helped me see soda’s deeper truth. Lemon-lime soda is not a product to be innovated, but merely iterated.

Pepsi recently ditched its lemon-lime soda, Sierra Mist and has replaced it with Starry. With the slogan, “Starry hits different,” the company said the new Starry “delivers the crisp, ...

Pepsi is rolling out a new lemon-lime soda called Starry, which replaces its lemon-lime soda Sierra Mist, which never managed to gain traction against Coke's Sprite.