Pokémon isn’t just for kids—it’s a pop culture phenomenon that spans generations. When McDonald’s brought back Pokémon Happy Meals for 2025, it wasn’t just kids rushing to collect ...

With more than 41,000 locations in more than 100 countries, McDonald's is known worldwide for its Golden Arches and iconic items like french fries, the Big Mac, the Quarter Pounder with Cheese ...

McDonald's has been featured in a multitude of memorable pop culture moments over the years, and now all of the fan-favorite menu items that have made famous appearances throughout entertainment ...

The return of McDonald's purple mascot Grimace is one of several ways the fast-food chain is utilizing the "power of culture" in its business. Tariq Hassan, McDonald's USA Chief Marketing and ...

Australia head coach Andrew McDonald praised Rishabh Pant's adaptability with the bat during the fifth Test at SCG. Pant showcased contrasting approaches in two innings, impressing McDonald with ...

Consumer intelligence company NielsenIQ (NIQ) has partnered with McDonald’s USA for a new Cultural Resonance module that will be integrated into its Bases Ad360 ad-testing portfolio, according ...

In the U.K., current and former McDonald's workers are rallying to speak out about a "toxic culture of sexual assault, harassment, racism and bullying," as reported by BBC, which has been ...

Partners Kassidy and James, AKA @Kassidy_and_James, had the opportunity to dine with dead bodies during their recent trip to Rome, Italy. "That's an absolute skeleton in a McDonald's," Kassidy ...

Dive Brief: Consumer intelligence company NielsenIQ (NIQ) has partnered with McDonald’s USA for a new Cultural Resonance module that will be integrated into its Bases Ad360 ad-testing portfolio, ...