"What really makes these makeup looks so good is the Old Hollywood movie star-inspired looks with a modern and playful flair, ...

Since The Outset released Lip Oasis, it’s been a standout hybrid, offering the gloss of a lip product with the hydration of a ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

At the Cannes Film Festival, the Duchess of York embraced full-on glamour, pairing a monochrome Safiyaa gown with a statement ...

Writer Alexandra Diamond-Rivlin explains why beauty can be about so much more than aesthetics for trans women.

Taylor Swift's fashion evolution mirrors her music journey. Here are 8 looks to get inspired from & recreate the outfits, ...

Dolly Parton is a national treasure and enduring beauty icon—one we should be celebrating every day. Here, we’re looking back ...

Writer Mary Honkus asks astrologer Ally Lewber for help upgrading her beauty routine, focusing on her Leo rising and Aries ...

Beauty Icon Award winners for avant-garde beauty: 9 creators who push the boundaries of what you can do with makeup.