Poppi's director of PR and communication told Newsweek that the soda brand cannot wait for people to see what's next.

Following its attendance at the World Economic Forum in Davos this January, Brand Finance explores some insights around ...

How can we fully embrace AI’s transformative potential without losing the authenticity, empathy, and trust that consumers ...

Financial disclosure forms reveal Trump's pick to lead the FBI has multimillion-dollar ties to Shein, a company accused of ...

OpenAI has rebranded its look with tweaks to its signature blossom logo and a new typeface called OpenAI Sans, hoping to have a more approachable and human image.

CEO Brian Niccol explains the company’s pivot back to its roots.

A brand’s ability to forge meaningful connections often lies not in what a brand offers, but in how it resonates emotionally ...

While it’s true that AI can significantly enhance productivity, this narrative oversimplifies the complex and deeply human ...

Digital transformation has altered the way content is consumed, with the increasing use of screens and technology. Branding ...