How can we fully embrace AI’s transformative potential without losing the authenticity, empathy, and trust that consumers ...

By crafting a narrative that highlights your brand's purpose and values as well as the customer's journey, you can forge ...

While it’s true that AI can significantly enhance productivity, this narrative oversimplifies the complex and deeply human ...

Following its attendance at the World Economic Forum in Davos this January, Brand Finance explores some insights around ...

Digital transformation has altered the way content is consumed, with the increasing use of screens and technology. Branding ...

HONOR, a leading global technology brand, is proud to announce its partnership with Louvre Abu Dhabi for the museum's highly ...

OpenAI has rebranded its look with tweaks to its signature blossom logo and a new typeface called OpenAI Sans, hoping to have a more approachable and human image.

CEO Brian Niccol explains the company’s pivot back to its roots.

Financial disclosure forms reveal Trump's pick to lead the FBI has multimillion-dollar ties to Shein, a company accused of ...

The US’s big ad game took place last night - we pick our favourites and look for any trends that can be found in this year’s ...

McConaughey and Woody Harrelson are the attractions in a pair of ads for A.I. booking services. The one involving outdoor ...

If you’re like us, you’ve probably wondered what everyday stuff famous people add to their carts — like hair spray or an ...