BEML Limited, a PSU, has launched its new brand identity 'Infinix' at the Aero India show. Unleashed by Navy Chief Admiral ...

Roger Federer is set to feature in a big-money primetime advert during Sunday’s Super Bowl between the Philadelphia Eagles ...

New Super Bowl commercials take AI from a hidden force to an everyday tool, yet the shortcomings and inconsistencies were hard to ignore.

GoDaddy has ditched its raunchy antics in favor of a more sophisticated approach-but lacks a sense of direction.

In an era of rapid market shifts and heightened uncertainty, strategic rebranding is more crucial than ever. However, ...

PUMA has applied the concept of "less is more" to their latest Mostro "Leather" sneakers. The sneakers were first introduced to PUMA fans in 1999 and after more than two decades, the brand is bringing ...

Social media platforms are flooded with AI- generated pictures and videos – and these are blurring the thin line between reality and fiction.

Explore how 'Squid Game' has captivated Indian audiences with its themes of economic hardship and societal issues, its impact ...

After Kim Kardashian's viral interaction with Tesla's Optimus robot, here's a look at celebrities who love Tesla products.

Small & medium brands should avoid the marketing missteps of PUMA & Jain University, which prove that tampering with brand ...

Recently, Microsoft rebranded Bing Chat, making it Microsoft Copilot, and experienced a failure. That got us thinking about ...