NGOs must leverage their strengths in order to keep up with advertising goals. Here's what marketing teams for non-profit ...

Specifically, the Trump antitrust department, Federal Trade Commission, and FCC will likely vet the Omnicom-Interpublic tie ...

Six marketing moves that missed the mark this year, according to experts.

WPP (WPPGF) operates in the cyclical and highly competitive advertising industry. Check out why I'm neutral on the stock.

Artificial intelligence came of age in 2024, helping to decode the mysteries of ancient scrolls, whale vocalizations, the ...

Discover this year's most emotionally engaging holiday ad. Find out how it inspired positivity and supported a charitable cause.

A familiar predecessor to today’s AI agents is the Roomba. The robot vacuum cleaner learns the shape of a carpeted living room, for instance, and how much dirt is on the carpet. Then it takes action ...

But reproductive health care is much more contentious. The Gender Policy Council was formed before the U.S. Supreme Court ...

Polarization, brain rot and brat -- the 2024 words of the year encapsulate the myriad ways digital life is influencing ...

CMI Media Group’s pharmaceutical ads that play via streaming services are about to get a lot smarter. | CMI Media Group’s ...

Dive into the heart-pounding realm of cinema as we countdown the 60 best action films of all time. From explosive showdowns ...

Alabama athletics director Greg Byrne says it’s time for Crimson Tide fans to “fight back” in the NIL wars facing college football. Byrne sent out a passionate email to Alabama fans on Thursday in the ...