COMMENT: Ahead of a Commons debate that could get oil companies banned from sponsoring museums and sporting events such as ...

Learn the key types of paid media, how they work, and when to use them to get better results from your marketing budget.

Check out our ranking of some of the advertising projects that have used 3D technologies, particularly 3D printing.

By integrating AI across the funnel, Stitch Fix, the online personal styling platform, reported a 9% year-over-year increase ...

What do talking utensils, floating parathas have in common? They are examples of surreal advertising. But will this work in ...

There could hardly be a more appropriate time, then, to look back on some of the many cars owned and driven by members of the ...

Use precise geolocation data. Actively scan device characteristics for identification. Store and/or access information on a ...

Less expensive versions of high-end clothing and other accessories are just about everywhere these days. But these fashio ...

With Arsenal in advanced talks to sign Gyokeres, we analyse his strengths and style, and how it might work out for him in the ...

Measuring media quality is just the first step. A bigger challenge looms: assessing media quality against a marketer’s short-term and long-term goals.

LSU has announced it will sell sponsorship patches on their iconic white jerseys. Is this an idea Texas should join in on?