Packed with entertainment focused tech and boasting big autonomous claims, Sony and Honda's joint-venture electric sedan is finally available to order.

Sony Honda Mobility (SHM) revealed pricing and preorder details for the AFEELA 1 lineup at their CES press event. The base model, AFEELA 1 Origin, will start at the aforementioned $89,900, while the premium AFEELA 1 Signature model will set you back $102,900.

Sony’s recently made a point of using CES to highlight the synergies it sees between its technology arms and its presence in the entertainment industries, and 2025 was no different. The biggest hardware rundown this year was further detailing of its much-teased Afleela EV,

You may recognize this concept—Sony and Honda debuted it at CES 2024, with customer orders set to open this year. Afeela has also promised an SUV and a cheaper model down the line. And an updated version of the prototype is set to debut at CES 2025 this evening.

There are two models, the Afeela 1 Origin and the Afeela 1 Signature, priced at $89,900 and $109, 900 respectively. Initially, reservations will only be available for customers in California, but there's no word on a delivery date.

Sony/Honda gave an update on their AFEELA EV at CES, and we now have a name, a price, and a timeline – but will it include subscription fees?