Cracker Barrel CEO Julie Masino speaks out on the backlash the company received over it's proposed logo redesign.

"You don't want to pay a premium, because you know you don't have to anymore," Meridith Rojas, MCoBeauty's company's chief ...

A look at LeBron, Ronaldo, Messi, and the billion dollar athlete deals that reshaped global sports marketing and brand power.

Google is unleashing Gemini's next generation of artificial intelligence in its dominant search engine and other popular ...

Mazda has a signature red paint that you can see coming from a mile away. Here's how that paint was developed, and why, and ...

Kikkoman Corporation is set to announce the establishment of the Kikkoman Centre for Chinese Cuisine (KCC) to promote ...

The lights and cameras illuminate the panel of commentators sitting behind a table with an Xfinity logo on the side. The ...

If the character is wrong, changing the font size won’t fix it” — Herman Zapf Today, we are looking ‘CHARACTER. The character of great brands. This is something most people overlook in marketing or ...

Black Friday isn’t just an opportunity to bag a bargain, it’s increasingly “Christmas come early” for fraudsters, primed to ...

Roku's budget-friendly 4K streaming stick may not have Dolby Vision or an ethernet port, but for the price, it's hard to beat ...