A new barrage of new, glitzy, celebrity-filled ads debuted during Super Bowl 59 on Sunday. Fox, which airs the game, said in ...

The famous Clydesdale horses pull at viewers’ heartstrings for the 47th time in Budweiser’s 2025 Super Bowl ad. The 30-second ...

Most of the commercials airing during this year’s Super Bowl are going for laughs, with advertisers betting that America ...

Super Bowl commercials have become a cultural phenomenon, with brands investing heavily to create memorable and impactful ads. Here is a look at are the top 10 most expensive Su ...

AD METER 2025: Sign up to rate all the commercials from the big game!

At some point or another, the commercials presented during the Super Bowl became just as important as the game itself. We don’t know why it happened, but because most people wil ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super Bowl commercial a big winner in the eyes of the viewing public.

As a student, Donald Trump played high school football. As a business baron, he owned a team in an upstart rival to the NFL ...

From State Farm to Bud Light, brands spend millions on Super Bowl ads each year. Here are the ones we're still thinking about ...

The Grammys are my Super Bowl, and oh, how fast the award show came and went this year. Although I wasn’t able to catch it ...

While the Philadelphia Eagles are battling the Kansas City Chiefs, nearly one-third of viewers are watching for the ...

Commercials for the first Super Bowl in 1967 cost just $42,000 and big game spots didn’t surpass $1 million until the mid ...