Amazon may have started in retail, but its biggest profits now come from advertising and cloud computing, with rivals ramping ...

Amazon Ads is rolling out Brand+, a new offering for marketers combining "trillions of signals" from shopping, browsing and ...

Brand+ builds on Amazon Ads recent AI-driven programmatic media buying innovations, including the launch of Performance+, ...

Amazon collected an enormous amount of timestamped geolocation data about where consumers live, work, shop, and visit, ...

Sheena Kalso considers herself a savvy Amazon shopper. She knows some of the products displayed in Amazon's search results ...

Moving forward, Amazon DSP’s Brand+ – “an industry-first AI-driven optimization capability” – is available for “all advertisers”.The announcement:Amazon Ads today announced that Brand+ in the Amazon ...

Amazon's MX Player unveils slate of 100 new shows, including 40 Hindi-language originals, as it expands free ad-supported streaming market in India.

StreamNext event featured global marketing leaders like Sir Martin Sorrell, Benedict Evans and prominent entertainment ...

Expectations are high that the two synergistic and growing channels can deliver on the promise of full-funnel, data-driven ...

The event also showcased new interactive and shoppable ad formats for Amazon MX Player. These include in-stream shoppable ads where viewers can browse products during ad breaks and immersive formats ...

The Kindle Paperwhite and Paperwhite Signature Edition are impressive devices that are remarkably similar. Here's everything ...