The three top Swiss watch brands have long sought dominance over each other, but which brand is dominating the long-game?

(Bloomberg) -- Rolex SA, the biggest luxury Swiss watch brand, raised prices on some of its most popular models after gold values surged in 2024. The Geneva-based company, controlled by a Swiss ...

ROLEX, the biggest luxury Swiss watch brand, raised prices on some of its most popular models after gold values surged in 2024. The Geneva-based company, controlled by a Swiss foundation named for its ...