Calvert Research & Management, an asset management firm, used a content-first marketing strategy in the United States to establish itself as a leading responsible investing resource and prepare ...
Argos, the retailer, used a series of short video ads to promote its same-day delivery service in the UK. Argos, the retailer, used a series of short video ads to promote its same-day delivery service ...
Stronger brands have more pricing power and better future growth potential, according to data from Kantar, the research firm.
LIONS is brought to you by Informa Festivals which is a trading division of the Informa Group. The parent company of the Informa Group is Informa PLC, registered in the United Kingdom under company ...
LIONS is brought to you by Informa Festivals which is a trading division of the Informa Group. The parent company of the Informa Group is Informa PLC, registered in the United Kingdom under company ...
Insurance brand belairdirect aimed to enhance brand consideration and position itself among the top three insurance providers in Quebec during National Moving Day. Insurance brand belairdirect aimed ...
LIONS is brought to you by Informa Festivals which is a trading division of the Informa Group. The parent company of the Informa Group is Informa PLC, registered in the United Kingdom under company ...
The B2B Institute is a think tank funded by LinkedIn that researches the future of B2B marketing and decision making. It partners with leading experts in academia and industry to study the impact of ...
Dove and Mindshare Mumbai’s Beauty Test Stops With Me was the most-awarded campaign for media excellence in 2025, joining PHD London, Mediaplus Munich, Mindshare, Serviceplan, and WPP at the top of ...
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