Commercial analytics business Analytic Partners has completed the acquisition of marketing analytics software and services ...
Global healthcare market research company Purdie Pascoe has appointed Hazel Haskayne as director in its primary market ...
Insight community and strategy agency C Space has appointed Jennifer Adams as senior vice-president, head of insight ...
Digital research company Potentia Insight has expanded its project and data processing teams with three new members of staff.
Former Nike insight executive Lydia Crudge has established Lunar, a specialist research agency focused on women’s football.
US – Media measurement firm Comscore has appointed Jackelyn Keller as chief marketing officer. Keller has advised Comscore’s leadership team since September 2024 on positioning, creative strategy and ...
GLOBAL – Out-of-home (OOH) advertising business Worldcom OOH has appointed Hernán Estrada as global general manager. In his ...
UK – Marketing research and analytics agency DVJ Insights has appointed Léonie Koning as global commercial director. Koning (pictured) previously held roles including chief executive officer at media ...
FRANCE/GERMANY – Ipsos’s acquisition of German market research agency Infas has been cleared by German authorities, with the deal expected to be completed later this month. Ipsos launched voluntary ...
UK – BritainThinks co-founder Deborah Mattinson has been appointed as a Labour life peer in the House of Lords. Prior to setting up BritainThinks, Mattinson worked for former UK prime minister Gordon ...
US – Media evaluation firm Comscore has expanded its partnership with US television company Gray Media to cover additional demographic and audience insights. The multi-year agreement will see Gray ...