News

Mother's The Or, its challenger brand for challenger brands, has certainly mad a splash since it launched a few years ago.
If you’ve been scrolling through social media lately, you’ve probably noticed the latest wave of minimalist, logo-less ads.
There are lots of quite scary things about football - a Saudi moneybags club winning the World Club Championship? FIFA will love that - and Nike is seemingly planning a whole year of them judging by ...
Three London-based agencies have emerged as winners from Bacardi’s global creative review: BBH adds flagship brand Bacardi Rum to Grey Goose, Mother gets Bombay Sapphire globally and Ogilvy-owned New ...
The Cannes Lions misleading (or faked) awards plot thickens with Omnicom/DDB’s DM9 now withdrawing two other winning campaigns – Urihi Yanomami’s ‘Gold = Death’ and OKA Biotech’s ‘Plastic Blood’ – to ...
When the current UK government says it really, really is going to do something the odds are it won't. First it stopped winter ...
David Jones' Brandtech Group was one of the two big new tech-based outfits that set out to change ad holding company land a ...
As we pore over the entrails of the holding companies and the performance all round at Cannes (where were the good ads?) it's easy to overlook poor consumers. They don't give a toss about any of the ...
Ogilvy has drafted in Jonathan Bailey, who stars in Bridgerton as well as Wicked and Jurassic Park Rebirth, to embody the carefree Italian dolce vita and all things summer for the new Martini campaign ...
Global fintech SumUp has appointed Mother Berlin as the lead creative agency on its pan-European 2025 campaign. The win follows a competitive pitch. SumUp is best known for its payment terminals, ...