Singapore telco Starhub has appointed PHD Singapore as its media agency following a competitive pitch. The account is won for ...

Half a billion users, 22 billion posts and huge sway over what people buy, yet APAC marketers are still missing the moment, ...

Articles written by Suzie Shaw ...

Business rebounds, CEO Brian Niccol said, “high-quality partners” are vying for a stake in its second-largest market.

The future of DDB as a global network is in doubt as parent company Omnicom has confirmed it is carrying out a “rigorous” ...

When a Marriott ballroom in Tokyo turned into a 'mini Super Bowl' for Enhypen fans, it was long-term brand play. Marriott’s ...

Meta’s new whitepaper charts the rise of new tech-native agencies in the region, and how their home-grown platforms and ...

Bernbach, Doyle and Dane rewired the ad world, DDB might be headed for exit as Omnicom-IPG merger takes shape.

WPP has unveiled an AI tool called WPP Open Pro, enabling marketers to plan, create, and publish campaigns independently, ...

The industry fondly remembers a creative giant who gave Indian advertising its voice... and Ogilvy India its soul.

After six years, he moved into the creative department, where he went on to craft some of India’s most enduring campaigns for ...

WBD’s announcement to explore strategic alternatives sent the stock price up 10%. The suitors are circling, but how many are ...