Tapping into FOBO (fear of body odour) zeitgeist, the campaign aims to destigmatize the smells that emanate not just from one ...

Titled “Masters at Work,” the campaign features golfing legends Rory McIlroy, Shane Lowry, and Bryson DeChambeau.

TBWA Ireland has won the creative account for AIB following a competitive pitch. One of the biggest creative accounts in the ...

There is a growing consensus that we are living through a crisis of creativity. In marketing, the debate largely centers on ...

Beer brand Coors, which is distributed in Ireland by Heineken, officially kicked off 2025 with The Big Chill 2025 with an ...

With over 66m unique users every month throughout Europe, dmg media Ireland has launched a new advertising offering called ...

When it comes to how digital audio stacks up against other media for time spent per week, it comes in second place (11.8 ...

TAM Ireland has announced details of the shortlist for this year’s TAMI Awards for TV planning. Winners will be celebrated at ...

Judging for this year’s Media Awards 2025 is now underway. The deadline for entries passed last week and a total of 269 entries were received, up on 240 in 2024. The shortlist for this year’s Awards ...