Parkland parents-founded Change the Ref and Founders Agency distributed a ‘30 Victims of Gun Violence Under The Age of 30’ ...
With the ad landscape saturated with obsessively curated messages, embracing some silliness offers a unique opportunity for brands to break free from the predictable and spark genuine delight. Rather ...
To promote its AI-powered Pixel 10 smartphone, Google premiered Vanilla, a campaign imagining a world where industry-standard smartphones were replaced with vanilla soft serve cones. The spot shows ...
OpenAI is launching its latest brand campaign for ChatGPT, leaning into slice-of-life storytelling to show how useful the AI ...
Ndidi Oteh, the new global chief executive of Accenture Song, discussed navigating change and scale, plans to expand in media ...
Legal and regulatory experts expect litigation to arise if the FDA seeks to enforce its pharma DTC ad crackdown, though how it might play out is nuanced.
After months of delays, the athletic wear giant is betting big on Kardashian’s star power to jumpstart lagging sales and claw ...
Willem Dafoe’s limited-edition collaboration and hilarious starring turn in the Tim Pope-directed film for the whisky brand ...
Divesting Chrome and Android is off the table, but Google may still have to share data and change how it runs ads—moves that could shake up advertisers and publishers worldwide. Here’s a clear look at ...
Clean Creatives has spotlighted fossil fuel marketing, but Paul Mottram says the industry must now channel its influence into regulation, disinformation and systemic reform.
A shift to semiannual reporting could raise both workload and risk for financial comms professionals, as longer periods ...
For medical marketing agencies, chief communications officers serve a key function as messengers for the brand — both ...
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