CHINESE electric car maker Nio started sales of its most expensive car as it seeks to double deliveries in 2025 and eventually become profitable. Read more at The Business Times.

China's Nio on Sunday said it would launch its new Firefly electric vehicle brand in Europe early in the first half of 2025, betting that it would help the company overcome European Union tariffs.

Chinese electric car maker Nio Inc. started sales of its most expensive car as it seeks to double deliveries in 2025 and eventually become profitable. Most Read from BloombergReviving a Little-Known Modernist Landmark in BuffaloThe Architects Who Built MiamiNew York’s Congestion Pricing Plan Still Faces Legal HurdlesNew York City’s Historic Preservation Movement Is Having a Midlife CrisisMexico City to Boost Mobility,

Nio also unveiled a second sub-brand, Firefly, aimed at more budget-conscious drivers. Its only model in China, installed with nine airbags, will go up against BMW’s Mini or Mercedes’ Smart, with a pre-sale price starting from RMB148,800.

Nio unveiled a lower-cost brand named Firefly on Saturday that it touted as a rival to Mercedes' Smart and BMW's Mini in the Chinese electric vehicle maker's latest bid to broaden its customer base and boost sales.

Chinas Nio is preparing to launch its Firefly EV in Europe by early 2025, aiming to rival Mini and Smart. As the company expands its presence, its also addressing tariff challenges with innovative battery-swapping