This ad was just the latest example of James arguing for his own GOAT case through marketing, commercials, social media posts ...

The NBA GOAT debate is one of those endless discussions that fans just love to engage in. While legends like Kareem ...

Both James and Jordan are extraordinary athletes and personalities, which is exactly why this debate has remained relevant in ...

Isiah Thomas says LeBron James’ dominance across stats and longevity proves he’s the true NBA GOAT, not Michael Jordan.

Golden State Warriors star Draymond Green shared his opinion on the GOAT debate between Michael Jordan and LeBron James.

When it comes to talking about who the GOAT is, it’s usually Michael Jordan and LeBron James. For ex-Orlando Magic star Dwight Howard, however, he believes that a big man is the GOAT in the NBA.

The debate over who is the greatest player in NBA history is timeless, fueled by generations of extraordinary talent that ...

When most basketball discussions involve Michael Jordan, it's virtually inevitable that Kobe Bryant and LeBron James will be brought up. James is intertwined with Jordan as being perhaps the only ...

LeBron James stands as a pivotal figure in NBA history. Yet, a Hall of Famer suggests that altering just one detail could have cemented the Lakers star as the undisputed GOAT.

When you hear people talk about the NBA GOAT debate two names often come up: Michael Jordan and LeBron James. If there is a third name, it is usually Kareem Abdul-Jabbar.

Magic Johnson has given many takes over the years, but one that has never really wavered is his belief that Michael Jordan is ...

A former three-time NBA All-Star chose his greatest player of all time and also made a controversial statement in his top ten between Steph Curry and Kevin Durant.