Nio has been expanding its brand portfolio to help it address larger segments of the market and cater to more niche needs.

Once regarded as one of China’s brightest EV stars, Nio has failed to generate a profit and has had several near-death ...

NIO (NYSE:NIO) is one of the hottest EV car companies in the world and a top 10 largest in the world (3rd largest in China).

Previously unknown data on the first model of the new global electric car subsidiary brand Firefly recently presented by Nio ...

Trust a Chinese automaker to consistently push the boundaries of innovation. This time, it's the Shanghai-based electric car ...

Chinese electric car brand Nio has revealed its first foray into the budget EV space with its new Firefly sub-brand. Designed ...

The Chinese EV maker’s annual sales would need to reach 100,000 to make European output “a reasonable business decision,” CEO ...

The head of Geely-owned car brand Zeekr has confirmed the once-EV-only company will flip to launch two plug-in hybrids in ...

Today, NIO released Firefly’s logo for the first time ... Focus on Younger Consumers: NIO’s leadership in EV technology will provide brand equity to younger generations of drivers who value ...