Discover 12 powerful digital marketing strategies that are transforming businesses in 2025. From AI personalization to ...

Traditional marketing encompasses all of the activities used to create consumer value. Under the practice of marketing, advertising is one major tool used to promote products and services to the ...

Discover how the clean beauty movement and ingredient transparency are revolutionizing the cosmetics industry and changing ...

The traditional kickoff of the category’s biggest season was a disaster for beer, with sales dollars down by 6.4% and volume ...

In the next decade, the companies that win won't just have the best products - they'll also have the best stories.

Driven by wellness influencers, aggressive marketing, and a post-pandemic focus, Indian kitchens are witnessing a shift towards health and nutrition. Consumers are increasingly conscious of protein ...

CreatorDB reports on AI influencers: digital personas reshaping marketing with controlled content, no scandals, and 24/7 engagement opportunities.

First Insight has released a new study, revealing that most consumers can’t tell the difference between private labels and national brands.

Faul's farm isn't the only aquaculture site in the state. Ray, with KSU, said there are five marine shrimp farms, a ...

Vimal Sumbly, Head of Premium Business at TVS Motor, reveals how the brand is tapping into India's folk art heritage—not just ...

As opposed to the zero waiting period trend, one of the large trends of 2025 is the increasing preference for 1 crore health ...