How Inc. Power Partner honorees are helping founders work with influencers to drive more sales and improve their ROI.

That may sound discouraging, but it doesn’t have to be. When you treat social media as a channel you invest in, just like paid search, email or events, you gain control over your visibility and your ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Social media has revolutionized the way businesses connect with their target audience. It ...

Need more social media engagement? We round up the latest trends for November, helping your business reach new people and keep your content fresh.

Looking to start a career in social media marketing? It’s a wise move. According to LinkedIn, there are currently more than 165,000 vacancies for digital marketing specialists alone. With more than ...