With different blends capable of boosting everything from heart health to digestion, here’s how to reap the benefits ...

Performative matcha isn’t about tea—it’s a social signal. Here’s why Gen Z turned a centuries-old ritual into an aesthetic ...

Green tea is known to have a high concentration of antioxidants which can reduce inflammation in the body, and matcha in ...

It was shared on Instagram by German-based barista and coffee expert Dritan Alsela, instantly catching attention worldwide.

Welcome to Part 1 of our new, three-part series on the Australian tea market. In this installment, we'll explore the British ...

Dan Buettner's iconic National Geographic cover story transformed our idea of what makes for a long, healthy life. It's now ...

The explosion of matcha lattes on Britain's high streets is undeniable, but experts have warned that customers may be paying ...

Instagram users found the cafe’s notice hilarious. Many made jokes and memes about the “no matcha drinkers” rule, while others admired the cafe’s cheeky way of defending traditional coffee culture.

Global demand for the powdered tea has skyrocketed around the world, fueled by consumer interest in its health benefits and ...

Once reserved for monks and nobles, the vegetal yet delicate matcha tea has been whisked away from ceremonial consumption and dumped straight into ...

Clad in an elegant kimono of pale green, tea ceremony instructor Keiko Kaneko uses a tiny wooden spoon to place a speck of ...

Global matcha prices are surging due to poor weather in Japan, rising global demand, labour shortages, and steep US tariffs ...