'The Elf on the Shelf' creators celebrate 'an incredible milestone' of 20 years

For its 20th anniversary, "The Elf on the Shelf" is offering a wide range of limited-edition products, including an ...

Elf on the Shelf’s ‘Scout Elf Squad’ Gifts Us Their First Music Video: Watch ‘The Elves Went Over the Mountain’

The brand-new song is part of the Sing & Play Nursery Rhymes album (out Nov. 21) from The Elf on the Shelf preschool YouTube ...

Kinder Chocolate® Announces First-Ever Partnership with The Elf on the Shelf® to Sweeten the Season and Make the Holidays Simply Wonderful

This holiday season, Kinder Chocolate® is partnering with The Lumistella Company, home of The Elf on the Shelf® Santaverse™, ...
Campaign Live

Elf on the Shelf and Kinder Chocolate embark on a sweet adventure

The collaboration includes limited-edition chocolate packs, personalized storytelling experiences and a chocolate food truck ...
Mod Moms Club on MSN

When does Elf on the Shelf start? Everything you need to know for Scout Elf Return Month!

For the first time ever, Scout Elf Return Week is being changed to Scout Elf Return Month! This post appeared first in ...

The Elf on the Shelf Celebrates Its 20th Anniversary with a Stunning Limited-Edition Set Featuring Over 4,500 Swarovski Crystals

For 20 years, The Elf on the Shelf has been synonymous with the holiday season,” says Christa Pitts, Co-Founder and Co-CEO of The Lumistella Company. “We are thrilled to partner with Swarovski to ...
Mod Moms Club on MSN

Elf on the Shelf return ideas to make Scout Elf Return Month extra special for you and your kids

It's already November, which means it's time to start bringing back the Elf on the Shelf tradition. This post appeared first ...
Taste of Home on MSN

What Is Elf on the Shelf, and How Does It Work?

This little elf is winning over families' hearts across the world. But, you may find yourself asking, how does Elf on the ...
Mod Moms Club on MSN

How to introduce Elf on the Shelf to your kids for the first time this holiday season

If you've decided that 2025 is the year that you start the tradition, here's what you can do to get started! This post ...

Forget Elf on the Shelf, Celebrate Hanukkah This Year With ‘Mensch on a Bench' and ‘Mitzvah Moose'

The Mensch on the Bench isn't the only Elf on the Shelf-style toy for Hanukkah. You can also pick up the Mitzvah Moose, a ...
The Pioneer Woman on MSN

The Countdown Is On! Here's When Your Elf on the Shelf Should Return

Just scroll down to learn the basics, then head to the official Elf on the Shelf website for adorable ideas, videos, and ...
Planner at Heart on MSN

Beaches Turks and Caicos Offers Families An Epic Elf on the Shelf Surprise

Are you looking for a sunny holiday season getaway for your family? How about one that will become a core memory? Imagin ...