In a partnership aimed at promoting what it describes as 'conscious tourism,' Airbnb has signed a $1.5 million deal with Rome's Colosseum to sponsor a series of staged gladiator fights. The sponsorship,

Eight users of the Airbnb, along with their guests, will have the chance to participate in mock gladiator battles following the same underground route used by the original gladiators to reach the aren

The ancient Roman Colosseum will be the venue of gladiator fights for the first time in two millennia under a $1.5-million sponsorship deal.

The ancient Roman Colosseum will be the venue of gladiator fights — albeit staged — for the first time in two millennia under a $1.5 million sponsorship deal with Airbnb that aims to