Global sports company PUMA announces the launch of its biggest global brand campaign to date – ‘Go Wild’ – marking an ...

D printing seems to fit golf to a tee, but how exactly is it being used? We took a closer look at the use of AM in the sport.

FootJoy introduced its Quantum shoe in 2024, calling it the most comfortable spikeless shoe the company has ever produced due ...

The business traces its roots to Martin’s Golf & Tennis Superstore in Myrtle Beach, S.C., in the late 1960s. That store, ...

Lexi Thompson and Rickie Fowler are two of the most popular golfers on the planet. Here's the part of each other's games they wish they had.

Jeannine Kunz, the new CEO and Executive Director of SME, the organizers of RAPID +TCT, sat down with us for an exclusive ...

The cost of buying a new car has gone through the roof over the past few years. We look into why, and offer ways for ...

Pickleball saw a 645 percent year-over-year growth in product availability in the fourth quarter, according to a new Centric ...

Explore the list of the world's top 10 highest-paid athletes and learn about their popularity in sports, businesses, and ...

Here are the nominees for The Observer’s boys’ high school athlete of the week. Vote now. Vote often. The poll closes at noon Friday.

Sport is now a prime target for luxury brands and if they play it right there’s a multi-billion dollar prize waiting for them ...