Marketing is especially important for small businesses that want to expand their reach. Learn how seven businesses found success with impactful campaigns.

Marketing in the digital era has become a lot more finely nuanced than ever before. Today, news and info travel instantly, ...

Here are three lessons I learned as head of legal and external affairs at NicoKick that can apply to marketers of all 21+ ...

Nucleus Genomics is the latest startup to compete for attention with a controversial ad campaign—and it might just be working ...

Discover the marketing strategy that has helped Samsung to remain among the list of the Top 10 Best Global Brands for 6 ...

The "We Know Canadians As" campaign launches to restore American-Canadian friendship and increase border crossings. The North ...

Too many businesses treat marketing like a game of darts played in the dark, writes Lucy Lomas of Luma Marketing. Sometimes you hit the board. Occasionally, you even hit the bullseye. But most of the ...

A Manchester-based marketing agency has secured funding from the Northern Powerhouse Investment Fund II to launch a vehicle built for experiential campaigns, live events and brand activations.

Executives at Akool and Quality Meats shared how they use the technology to make their campaigns more personal and efficient.

The chain is launching four new menu items, themed packaging, an interactive app feature, and collectible toys in a bid to ...

You can integrate email marketing into SEO strategies by driving email sign-ups via web pages, using email as a keyword ...

The North Country Chamber of Commerce has unveiled a new campaign highlighting the long-standing bonds between Canada and the U.S.