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Emma Chamberlain is coming for your wallet. YouTube’s queen is giving fans another sick clothing edit with Princess Polly, and everything is between $12 to $74, so you don’t even have to sell your old ...

Powered by a social media fan club, the Gold Coast-founded fashion brand has gone online, and global. Now it’s coming back to open its first local store.

Once upon a time, polka dots were the definition of retro and kitsch – partly thanks to quirky queen, Zooey Deschanel – but ...

SAN DIEGO — Australian fashion brand Princess Polly has been captivating the hearts of trendsetters with stylish apparel. On the heels of opening its first U.S. store this summer in Los Angeles, the ...