While whole milk has a moment, Oatly is leaning into coffee culture and absurdist marketing. Dairy is having a moment.

That nondairy milk boom really exploded in the 2010’s, which saw skyrocketing sales for brands like Almond Breeze and Oatly. There was even a great oat milk shortage of 2018.

Dairy Foods Market Dairy Foods Market was valued at USD 975.30 Bn in 2024. is expected to grow by 6.33% from 2025 to 2032, reaching nearly ...

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Despite waning plant-based milk sales – which dropped for the first time in years in 2025 to $2.9 billion, a 4.4% decrease ...

Oatly’s new and updated sustainability commitments and emissions targets mean that it qualifies as a “Climate Solutions ...

However, Oatly, the largest producer of oat milk products, asserts that its supplier does not use glyphosate. Rice Pros: Rice milk requires less land than soy or almond milk, and much less than dairy.