Elliott Hill has made his strategy for turning around Nike Inc. very clear in his first five months as chief executive ...

Sales and profits at Nike slid in the third quarter, but CEO Elliott Hill praised the new strategic path forward.

Oregon Ducks Football, known for their creative uniform designs and unique fashion statements, have once again created buzz ...

Deion Sanders shares new Colorado Nike Air DT Max sneakers. Check our Sneakers news for more upcoming releases and breaking ...

Some of America’s wealthiest have donated millions of dollars to the U.S. schools with the top-ranked basketball programs.

The NCAA now allows college athletes to profit off their name, image and likeness, otherwise known as NIL. Learn more about ...

Explore the list of the world's top 10 highest-paid athletes and learn about their popularity in sports, businesses, and ...

Cam Newton explains why Travis Hunter shocked everyone by ditching Nike for Adidas, prioritizing family over money in a strategic move.

In-depth analysis of Liverpool's economic situation from The Athletic's new specialist football finance writer ...