Getting your head around social media marketing in 2025 feels like a big task, right? It’s always changing. This guide is ...

Brands are still marketing to Gen Z like they’re idiots. Here's how to treat them as the sophisticated consumers they are.

Autodesk chief marketing officer Dara Treseder, Wharton professor Katy Milkman, and marketing consultant Nuno Leal spoke ...

Each failure offers lessons for marketing leaders navigating an increasingly complex digital ecosystem where every campaign ...

Jewelry brand Pandora’s month-long, pop-up store in L.A. had top-performing foot traffic and sales compared to other L.A.

LLMs expose brand misalignment instantly. Discover how inconsistent messaging raises costs, kills visibility, and what brands must do to realign and win in AI search.

For over sixteen years, Abstrakt Marketing Group has helped B2B enterprises experience growth by using omni-channel lead ...

Finding a rational need is so old-school. These days, consumers respond to marketing that addresses certain 'hungers.' ...

Learn how elite marketers are using ChatGPT to refine strategies, create better content, and unlock growth opportunities in their campaigns.

Abstract: Current state-of-the-art plug-and-play countermeasures for mitigating adversarial examples (i.e., purification and detection) exhibit several fatal limitations, impeding their deployment in ...