In the age of social media perfection, a new aesthetic has taken hold: Ugly cute. In tracking the phenomenal success of ...

Kenvue has five brands that generate over $1 billion in sales—Johnson’s, Neutrogena, Listerine, Tylenol, and Aveeno—as well as a number of brands that generate over $400 million in sales: Nicorette, ...

As marketers rushed to respond to new tariffs, outside-the-box brand refreshes, classic TV ads and other tactics helped set ...

Today’s buyers expect the same experiences they get as consumers: emotionally resonant, exciting and digitally savvy.

Marketing example (Les Binet-style): Long-term brand building primes an audience emotionally, while short-term performance-focused campaigns convert that primed audience into buyers.

In this article, we want to give you some email marketing examples to inspire you.

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